Innovation is constant. Just when you finally learned the ropes of a new social media platform, here comes another one. Aside from hundreds of social media platforms popping up everywhere, you get notified with new updates and your friends start to rave – or complain.
If you open up the mind, the opportunity to address both profits and social conditions are limitless. It’s a process of innovation. – Jerry Greenfield
Let’s take Facebook as an example, it has garnered more than a hundred million users wordwide. There’s no denying that Facebook is the most popular and ranked 1st as a social networking site – or is it? Some people are falling in love with Pinterest?
No matter what site you love, the team behind that site is constantly innovating, improving and changing the look and usability of it. Expect this.
For example the Facebook Timeline. Facebook started to get too ‘promotional’ and Mark wanted it to be more about the ‘Story’. Really its brilliant, and encourages people to be genuine, add value to their market and keep businesses in check.
Developers and administrators even warned users for months of the permanent changes; however, people still complained when their profiles were switched to Timeline. Don’t let them suck you down too. Decide now that you’re going to love technology and roll with the waves of change. Embrace it and start learning how to navigate the new features.
Because changes are bound to happen, you must learn to keep up and preferably with a smile.
Stay updated with social media news
There are several technology and social media blogs these days that you can find a lot of sources so you can get in the loop! One example is Mashable.com, a social site that simply provides up-to-date news on the latest social media trends.
Subscribe to e-mail alerts from a few thought leaders
Every week or as the market shifts, leaders in all markets mail their database with their perspective tips and techniques. To get you in the loop, make a separate folder and redirect their incoming mails from those separate folders. That way, you can backtrack or re-read previous emails. Don’t try to listen to EVERYONE, that is the fastest way to get caught with analysis paralysis.
Join free social media webinars from experts
If you are not familiar with webinars, they are very similar to seminars – except that it’s done through online and they are usually free! Many social media experts are now taking their time to offer webinars and offer tips, discuss new platform features, and many more. These are often LIVE and provide a chance for you to ask questions and see example of whats working and whats not.
“There is nothing wrong with change, if its in the right direction.” – Winston Churchill
The biggest lesson that you could take out of the experience is to collaborate with action takers.
Don’t get stuck in thinking and processing and leverage the trend instead of pondering for months. Embrace these changes, stay open-minded to the benefits and have fun.
“Change brings opportunity.” Nido Qubein
Leave us a comment below on your strategy for staying flexible in the waves of innovation.